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Your email must pass through several spam filters to reach its intended recipient. These filters are designed to block out anything that looks like spam, which can, unfortunately, include legitimate emails. So, how can you ensure that your bulk email doesn't get caught in these filters?
Spam is unsolicited emails, often of a commercial nature, sent in bulk to a large number of recipients. Spam is a problem for individual users and businesses, as it can clog up inboxes and make it difficult to find legitimate emails.
You can do a few things to avoid being considered spam when sending bulk emails. Above all, be clear about why you're emailing the recipient. If you're selling a product or service, ensure the email contains relevant information about the product or service and doesn't include any misleading or false information.
Second, don't use excessive amounts of images or HTML in your email. This can make your email look spam and trigger spam filters. Keep your email simple and focused on the message you're trying to communicate.
Also, make sure your email list is clean and up-to-date. Don't send emails to people who haven't explicitly permitted you to contact them. This includes buying lists of email addresses - if someone hasn't permitted you to contact them, they're likely to consider any email from you as spam.
Finally, make sure you:
By following these tips, you can avoid lots of deliverability problems. However, it is recommended to use the MaxBulk Mailer built-in spam checker.
Indeed, you can test your message right from MaxBulk Mailer by clicking on the SpamCheck button:
The spam check function rates your message out of 10 and creates a detailed email deliverability report.
Bulk email is a great way to reach a large audience with your message. However, if your email is considered spam, it will never reach its intended recipients. Worse, it could get you blacklisted from email providers, making it difficult to reach your audience again.
That's why avoiding spam when sending bulk emails is essential.
In summary, there is no magic formula for sending mass emails without spam. However, by following some basic best practices, you can increase the chances that your email will be delivered and not marked as spam.
These include ensuring your list is clean and up-to-date and crafting compelling content that recipients will want to read. By taking these steps, you'll be well on your way to successful bulk email campaigns that don't end up in the spam folder.